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4by6.com Promo Review

4by6.com Promo Review

1. Background

Several months ago, I ordered a pack of promos from Moo but did not like the quality it came in. It was thin and flimsy, but you get what you pay for, right? So I decided to try new places to print my promo. I've searched and ended up debating between Paper chase Press and 4 by 6. I ordered a sample package from both of the places. 

Paperchase had many versions of paper and categories but the cost was on the pricey side and did not have different types of paper. On the other hand, 4by6 was affordable and specializes in a postcard and they had different types of paper I could choose from. I liked choosing different types of papers because paper quality makes a different story to your brand. 

Because I am a luxury, high-end photographer (or try to be), I go with firm card stock because quality and materials matter when it comes to luxury. I cannot present a flimsy promo and a business card, which will only devalue my brand. I take my photography seriously and value my medium, I don't want my clients to think I take photography for a joke.  

2. Paper Types 

They have 9 different types of papersSatin, Matte, Recycled, Kraft, Heavy, Blackline, Satin+ Silver, Letterpress, and Economy. 

Sample package from 4 by 6. 

Sample package from 4 by 6. 

I was debating between Blackline and Heavy but decided to try Heavy first and maybe try Blackline next time I order. 

This is 4 by 6's heavy paper. 

3. Final Product 

These are the final result I got from the website. I ordered 6 files but one came out too dark to use it as a promo. The detail on the shadow disappeared. So if you are printing a dark image with them, notify them to check it. However,  I love the color and the thickness of the paper. The quality of the paper is great! 

Charlie Sin' Promo

The print comes out in a dark and bit more saturated than the actual image you send on the website. So make the file brighter. Also, the white images get dirty easier. 

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