MOO.COM Review: My Promo
Q: How do you advertise or promote yourself as a photographer?
That has been my question for the longest time. As a starting photographer, aiming to become a freelance photographer, I always ask that question to myself. How do I market myself and promote my work so I can get a job and support myself as a photographer.
One way is to make a promotion card with a strong photograph and a simple and detailed contact. The reason why photographer does this is to show the clients your photo, convey contact info, show your style, tell a brand identity, and most importantly, make them check your work and your website or put it on their wall.
However, it all depends on the client's perspective. So you need to know your audiences and distribute it well. It is all trial and error and lots of luck.
I do like graphic design but I am not a graphic designer. So I have tried to create a promo card and business card, but it did not work out as how I wanted to look. So I asked my graphic design friend, Daniel, to help me with creating a promo card and a business card.
As for printing, I used Moo because it is a good price for a student/ starting photographer, decent/ acceptable paper quality, and fast production.
As for the paper choice, I went with Original Postcard- finish on both sides (25 postcards from $21.99). It is 17pt paper thickness. As for me, I think it was still bit on the thin side. I like thick paper with good texture because I believe people react differently on the quality of the paper and the way they perceive it. I chose the matte-finish because I am not much fan of glossy.
Here are different places to do your promo:
I like what I got for the price I paid. The paper could be thicker and I would go with small (5.83" x 4.13") than Medium (5"x 7") because small size fits better in the hand and easier to carry. If I were to do an exhibition and show my promo, I would take a small size, but if I was mailing to people, 5x7 would be a nice size to put it up on the wall. Overall, I think Moo does a solid job. I have to try other companies to see which one I like the most. I would give Moo 5/10.